Showtime Couples Therapy
Season 4B
Creative Directed the Showtime Couples Therapy Season 4B campaign on Paramount+. Led concepting for a social-first digital series featuring Dr. Orna that strategically leaned into the social impact angle of the show, answered common relationship questions, and explored the season’s themes. Scripted interview questions and oversaw production, edit, and delivery for the digital series, which harnessed new audiences and increased returning viewer engagement, including celebrity fan Pedro Pascal.
Creative Director: Michelle Lee
Shoot Director: Laura Kane
Writer-Producer: Kristi Conforth