Meet Michelle
ACD. WRITER. CONTENT STRATEGIST.
Award-winning creative leader with 10+ years building 360° campaigns, emotionally resonant copy, and data-driven concepts for globally recognized brands. Work has driven 55M+ viewers, 1B+ video views, +521% campaign growth, and multiple Clio-, Promax-, GEMA-, and Emmy-supported campaigns. Recognized by Cablefax Most Powerful Women: Rising Tide. Known for developing unexpected ideas, high-performing taglines, and audience-first storytelling across video, social, digital, experiential, and broadcast — plus an internal Paramount award for being “Most Likely to Pull a Tagline Out of Thin Air.”